Selfies Evolve Into Usies

Selfies have become inescapable over the last few months, and with their ubiquity has come variations concerning among others farmers and bottoms.

Now, the recent trend for selfies involving groups of people has spawned its own word. Usies (pronounced uss-ees) has been coined for the images which have been becoming increasingly prevalent since the famous Ellen DeGeneres shot of Hollywood royalty at the Oscars earlier this year.

Ellen DeGeners' famous Oscar photo
Ellen DeGeneres’ famous Oscar photo

The word was first used last year but is only now coming into consciousness and wasn’t really known when the Oscars took place. However the growing number of shared selfies now means that the need for the word is greater, hence its eventual emergence into more regular usage.

“Usies are a growing trend that I think have far more social value than selfies,” said Michal Ann Strahilevitz, a professor of marketing at Golden Gate University in San Francisco.

I actually think Professor Strahilevitz has a point. When I was writing about selfie being named word of the year last year, I was slightly despondent as I felt it described a slightly fractured and narcisstic society, obsessed with self at the cost of community.

While self-promotion is still at the heart of the usie, it is more about the people you are pictured with, the group rather than the individual. Is society moving towards greater unity and community again, rather than an obsession with self? The emergence of a new word is clearly flimsy evidence on which to base such an assertion, but if society does feel more cohesive and joined up in a couple of years’ time, it might be interesting to look back and see whether this linguistic trend really did mark a turning point.

Felfies – The New Breed on the Farm

The linguistic flexibility of the word Selfie seemingly knows no bounds. Not content with being a word of the year, Selfie is now showing itself as flexible and changeable, with multiple variations being coined to describe the seemingly infinite variations of self-portrait that are now emerging.

The first alternatives focused on different parts of the body being pictured, with Legsie being mooted as one specific example which was taking off. The latest evolution is derived from those taking the pictures themselves, and the one that has attracted significant attention is self-portraits taken by farmers, otherwise known as Felfies.

The home for Felfies is the Farmingselfies website, set up by farmer William Wilson as a way of putting a face to the many farmers whose hard and isolated lives feed so many people round the world. It’s unlikely he envisioned the attention that his move would bring. But social media loves a picture of an animal, and as farmers started to submit their snaps of them together with the other inhabitants of their farms, so the concept and the term Felfie itself began to grow and trend.

From a linguistic point of view, I have to wonder whether the never-ending spread of selfies means an increasing number of variants for the English-language to contend with. If other professions jump on the bandwagon, will they spawn their own versions? Will bakers be taking Belfies and shelf-stackers snapping Shelfies before too long? And pity the poor sailors, who cannot claim Selfies as their own.

Selfie recently topped the Lake Superior State University annual list of banished words. It is fair to see that if these alternative versions continue to emerge, a whole gamut of Selfie progeny could be topping the list in 12 months’ time.